I will never understand the psyche of the Nigerian mind that never ceases to confound me on almost a daily basis.
Jusst a few days ago – last week to be precise, millions of Nigerians took to social media to call out and rain abuse and curses on the leadership of President Mohammadu Buhari over a N20 fuel price increase. As a matter of fact, you would be forgiven for thinking the average Nigerian was church rat broke and eating from dumpsters from the pitiable and pathetic posts splattered all over facebook, instagram and twitter on the plight of Nigerians.
Yet, in a mind blowing twist, the same Nigerians thought it wise to open a Gofund Me account to raise funds for an ejected contestant of the ongoing Big Brother Nigeria TV show.
A female contestant on the show, Erica was disqualified and evicted following several warnings regarding bullying and other unlawful behaviour on the show.
Within 5 hours of launching the $100,000 appeal, the fund had raised an unbelievable $15,000!
And it is still rising!
All from Nigerians who have been claiming penury and poverty!!
Nigeria is well known for its cluelessness, and crass culture of misplacing priorities. In the country, large organisations sponsor school competitions offering the winners paltry and insulting sums as little as N25,000 as cash prices but offer the winners of TV shows such as Big Brother up to N85,000,000. The The United Bank for Africa (UBA) Foundation annually invites applications for the National Essay Competition. The cash price for the winner is N2.5m.
The corporate Nigeria seems to have very little interest in the development of sports and education and this is demonstrated in where their corporate social responsibility is focused. Afrobeat stars such as Dbanj, Phyno and Wizkid earn up to N100,000,000 in brand ambassador fees, while 90% of Nigerian schools are crumbling, dilapidated and old and less than 30% of school children have access to basic laptops or computers.
Life enhancing educational contests such as the National Life Sciences Competition (NLSC) for Secondary Schools in Nigeria struggle to find big companies to sponsor them and competition winners can only expect as little as N50,000 as cash prizes
As for school and grassroots sports in the country, that is almost non existent.