Nigeria makes history as St. Ives Communications launches Nigeria’s first women radio stationJust as the sun, when it rises, eclipses the light of a lamp lit when it was dark, to give a greater shine, so shall the glory of St. Ives Communication’s first radio station for women, improve the lot of the Nigerian woman, according to ‘Toun Okewale Sonaiya, a director of the media firm.
St. Ives Communications was recently granted license to operate Nigeria’s first radio station for women by the National Broadcasting Commission (NBC). The radio station will provide a platform to engage on issues of local, national and international importance for Nigerian women.
The radio station’s programming is geared towards the advancement and social wealth of Nigerian women and their families by providing access to a truly independent and commercially run radio station for the female gender. This, Okewale-Sonaiya said, will be achieved through quality, informative and entertaining programming that will cut across business, politics, sports, news and entertainment from the woman’s perspective. Though focused on women, the radio station will also cater for the interests of the male gender, family and everything important to Nigerian women.
Okewale-Sonaiya emphasised that the programming style will be interactive and engaging, to foster a sense of connection among Nigerian women and their families across all ages, social, cultural, religious and ethnic backgrounds.
Mrs Toun Okewale-Sonaiya